Souvenir is basically called as a memento which is used to keep memories for remembrance. Souvenir is usually published yearly on the occasion of special day/festivals of the year. Souvenirs consists articles, poems, advertisements of local shops/traders.
Pristine Multimedia Pvt. Ltd. recently created Ganpati souvenir in which all articles, poems are arranged in an artistic way with advertisements of local distributers.
Souvenir is one of the mostly used ways to capture the local public for business point of view. Souvenir can also be called as “Smarnika ".